reputation

Reputation means a lot to everyone. Reputation can take a lifetime to build up and seconds to destroy. Your reputation follows you everywhere and that it why it is good to have a reputation your proud of.
When people hear your name they think about your reputation. Some people might not realize how much of an impact it can have on your life until it prevents you from doing something. If you are a very intelligent public figure like a celebrity but you party too much for instance and make a fool out of yourself directors and endorsements will not want you to work for them and you wont be very successful. That is why you need to be very careful when you come across sketchy scenarios. You need to be conscious of your reputation.